How Much Is Your Home Worth?
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Your Trusted Real Estate Experts
Whether you’re buying your first home, upgrading, or selling a property, Jillian Hugo & Associates delivers
personalized service and deep local knowledge to help you achieve your real estate goals in La Crosse, WI and the surrounding communities.
Real estate has been my passion since 2001, but what truly drives me is the opportunity to guide people through one of the most meaningful chapters of their lives. A home is so much more than a property—it’s where memories are created, families grow, and futures are built. My approach is rooted in listening closely, understanding each client’s unique goals, and working tirelessly to help them achieve the best possible outcome.
I’m proud to lead Jillian Hugo & Associates, a team consistently recognized as top-performing with Coldwell Banker River Valley. With deep knowledge of the Greater La Crosse area and the reach of Coldwell Banker Global Luxury, I combine strong market insight with proven marketing expertise to deliver exceptional results. From expert negotiation strategies to innovative property marketing and sound investment guidance, my focus is always on maximizing value and creating a seamless, rewarding experience.
Outside of real estate, my heart belongs to my daughter, Ariana, and our dog, Buddy. Whether we’re paddleboarding at the lake, exploring local coffee shops, browsing boutique stores, or simply relaxing at home, family is my anchor. That personal connection and balance inspire the care, gratitude, and dedication I bring to every client relationship.
At the end of the day, my role isn’t just about buying or selling houses—it’s about being a trusted advisor, passionate advocate, and partner in turning your real estate dreams into reality.
Paige Gylock is a dedicated real estate professional committed to supporting clients and the team through one of life’s biggest decisions. Known for her approachable style, attention to detail, and strong work ethic, Paige takes pride in helping deliver a seamless, well-managed experience—always with care, expertise, and honesty.
Paige coordinates the many moving pieces of a listing and closing, including scheduling, client communication, document organization, and timeline management. With a genuine appreciation for the communities we serve and a commitment to consistent, polished service, she’s quick to anticipate needs and staying organized.
With years of experience in supportive service roles, Paige brings a calm, client-focused presence to every transaction. She also offers a unique perspective as someone who first worked with Jillian Hugo as a client—buying her first home with her husband, then later selling and purchasing their move-up home as their family grew. That firsthand experience helps Paige understand what clients need most, and she’s proud to help create an exceptional experience from start to finish.
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